Category Leader

Job Description

• Category Plan
  
  

Assists in the preparation of the annual brand marketing plan ensuring conformance with market share and budget requirements.

• Marketing Support Activities:
  
  

Assists in the development of marketing support activities which enable direct sales for business units.

• Product Development:
  
  

Assists in providing input to development strategy across product range handled to ensure new or enhanced products meet category requirements.

• Product Launch:
  
  

Track implementation of product launch to ensure efficient, timely and cost effective product launch.

• Product Performance:
  
  

Collect information on the product performance to ensure effectiveness.

• Product Performance:
  
  

Provide appropriate information to analyse product performance.

• Promotions:
  
  

Assists in the preparation of promotional plans and marketing materials in support of new and existing products and services so that customer awareness of the offering is maximised.

• Brand Image:
  
  

Ensures that all marketing activities relating to the promotion of products and services related to own category are consistent with the brand image of Nuqul Group.