Work with BU GTM team to understand GTM strategy, operating principles and sales routing requirements
Prioritize and prepare Routing objectives as per AOP or routing plans
Engage with the UM/TDM on improving Route productivity KPI’s and suggest them implement desired changes.
Work along with local sales project teams on Pre-work Requirements - Validating Customer master file, Work with local Sales Analysts to conduct outlet segmentation, Validate frequency of visit and geocoding outlets
Using the GTM digital routing tool, generate balanced field sales routes based on set KPIs (Eg: # customers, segmentation, call frequency/day, sales volume and min-max daily/weekly route completion times)
Conduct Routing process: (Lead Data Collection, Input outlet and DC data into routing software, model current state to establish baseline and validate data, prepare routing scenarios to assess headcount needs/savings, create new routes as per business objectives, Prepare Work Change Plan, Support Work Change Plan execution)
Partner with Field Sales team to ensure route plans are properly vetted and delivered in accordance with the established timeline and productivity / tactical objectives
Continuously review and scrub geo-fencing data to ensure accuracy and currency. Update route plans as required.
Develop and deliver reporting, including call compliance & call effectiveness and before/after comparison. Share key insights and recommendations with Field Sales team for future implementation
Prepare qualitative route performance analysis to highlight further optimization opportunities and recommendations
Modify route solutions based on feedback from GTM / Frontline Managers and in line with established routing principles
Train new routers as required
Qualifications
Bachelors degree in Business or related filed
Basic English language proficiency
1-2 years experience in Sales, logistics, or supply chain with an FMCG Company is a must
Experienced with Routing / Logistics software (desirable)
Project management skills is a plus
Ability to understand complex business drivers, develop metrics, analyze and implement improvements
Strong communication and influencing skills
Results oriented with robust planning and follow up skills