Commercial Marketing Manager

Dsquares is more than just a loyalty program provider; our expertise lies in crafting loyalty solutions that deliver unforgettable experiences and keep customers coming back for more. From concept to execution, we manage the entire loyalty journey, transforming brands into beloved favorites.

With a tech-savvy team and a passion for innovation, we're not just building programs; we're empowering businesses to establish lasting customer relationships.

Our team is the heart of Dsquares. We believe that exceptional people create exceptional solutions. Our culture is built on openness, empowerment, and a shared commitment to delivering extraordinary customer experiences. Join us in redefining the world of loyalty programs.

More than rewards, we create experiences. And more than customers, we build advocates.

About The Role:

The Commercial Marketing Manager will play a critical role in developing and implementing commercial marketing strategies for accounts to drive business growth. The ideal candidate will work closely with cross-functional teams, including sales, product development, and customer insights, to create and execute marketing campaigns that align with business goals, maximize revenue, and enhance customer engagement.

Key Duties & Responsibilities:

• Develop and execute marketing strategies for accounts to drive commercial success, focusing on increasing revenue and market share.
• Conduct market research and competitive analysis to identify opportunities and insights that inform marketing strategies.
• Manage the end-to-end campaign process for each account, from concept and creative development to execution and performance measurement.
• Track and analyze key performance metrics to measure the effectiveness of marketing efforts and adjust strategies as needed.
• Oversee budget management for commercial marketing campaigns, ensuring efficient use of resources.
• Develop and maintain strong relationships with external partners, agencies, and vendors to support marketing initiatives.
• Lead product launch campaigns, ensuring seamless integration with sales and customer-facing teams.
• Provide strategic recommendations based on consumer behavior, market trends, and competitor activities.
• Create engaging marketing materials, including digital content, print collateral, and presentations for internal and external stakeholders.
• Work to align marketing strategies with overall company goals.