Market Development Manager

Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences

Your Role And Responsibilities

Defining, developing and executing the marketing business plans related to focus segments, channels and applications for identified markets in collaboration with the sales and marketing team Creating, planning and ensuring implementation of the local go-to-market service product marketing strategy including definition and communication of product and service portfolio Establishing product service portfolio marketing targets and measurement tools to effectively monitor performance in the country, preparing business plans focused on business development for a defined market Driving sales efficiency by ensuring appropriate product knowledge (technical and sales) for each salesperson by delivering the required training, lunch marketing activities (campaigns, exhibitions, seminars, customer meetings, events) Evaluating the market potential and ABB installed base data utilizing ServIS and identify sales opportunities, penetrating ABB Installed base and promote the various ABB Service portfolio at Low & Medium voltage scope for care, modernization and advisory Regularly following up with the product commercialization marketing manager, coordinating market analyses with sales team members and defines appropriate market price and expand the service mix portfolio and evaluating and shares customer research, market conditions and competitor data

Qualifications For The Role

• Bachelor's Degree in electrical power
• Minimum 3 to 5 years of experience
• Knowledge of electrical power system and networks
• Fluency in both English & Arabic language is mandatory
  
  
  

More About Us

ABB's Electrification business is responsible for the go-to-market strategy and generating profitable growth for the Electrification Business Area. Our 10,000 strong commercial team represents the portfolio of all Electrification Business Area Divisions in over 100 countries. Our unmatched domain expertise across key industry verticals and channels combined with our truly global footprint makes us able to deliver extraordinary business results, supporting our customers with solutions which address their current needs, whilst considering the future emerging trends such as Urbanization, Digitalization and Shift to Electricity and Sustainable Energy. Work model: on site