Responsibilities:

Develop and implement digital marketing campaigns across multiple channels, including social media.
Develop and execute performance marketing campaigns across various digital channels including Google Ads, Facebook Ads, Instagram, LinkedIn, and other relevant platforms.
Manage and analyze website content and performance using analytics tools like Google Analytics.
Conduct A/B testing to identify the most effective strategies and creative approaches.
Track campaign performance, measure results, and identify areas for improvement.
Utilize analytics tools to track and measure key performance indicators (KPIs) such as CTR, CPC, CPA, ROAS, and conversion rates.
Stay up-to-date on the latest digital marketing trends and best practices.
Collaborate with internal teams to ensure all marketing efforts are aligned.

Requirements:

Bachelor's degree in Marketing, Communications, or any related field.
Minimum of 1 to 3 years of experience in digital marketing..
Proficiency in digital marketing tools and platforms, such as Google Analytics, Google Ads, social media management platforms.
Excellent written and verbal communication skills.
Strong analytical and problem-solving skills.
Ability to work independently and as part of a team.
Excellent time management and organization skills.
Creativity and a passion for digital marketing.
Proficiency in MS Office and excel sheets specially.

ملخص الوظيفة

Digital Marketing Specialist