Digital Marketing Executive

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Digital Marketing Executive

UAE

JNS Media

Responsibilities

Digital marketing executive for a media communication company to develop and execute its digital marketing strategies with measurable outcome within the timelines. Make strategies and implement content promotion and site visitors’ engagements from time to time using optimum web tools Onboarding top suppliers of Electronics/Apparels/Home Furnishing onto the platform

• Assist in the formulation of strategies to build a lasting digital connection with online customers
• Plan and monitor the ongoing company presence on social media (LinkedIn, Twitter, Facebook etc.)
• Launch optimized online adverts through Google Ad words, Facebook etc. to increase company and brand awareness & target customer interactivity
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors
  
  

Qualifications

Skills required

• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, google AdWords and email campaigns and SEO/SEM
• Perfect knowledge of web analytics tools (e.g., Google Analytics, Web trends etc.)
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
  
  

Requirements

• BSc/BA in Marketing or relevant field
• 3-5 Years of Experience and knowledge of B2C marketplace
• Electronics/Apparels/Home Furnishing category
• Management, marketing and sales principles
  
  

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