Business Marketing Specialist

Emirates NBD is a market leader across the MENAT (Middle East, North Africa and Türkiye) region with a presence in 13 countries, serving over 20 million customers. The Emirates NBD Group has a total of 853 branches and 4,213 ATMs / SDMs. Emirates NBD is the leading financial services brand in the UAE with a Brand value of USD 3.89 billion. At the bank, we serve our customers and help them realise their financial objectives through a range of banking products and services including retail banking, corporate & institutional banking, Islamic banking, investment banking, private banking, asset management, global markets and treasury, and brokerage operations. We are a key participant in the global digital banking industry, with 97% of all financial transactions and requests conducted outside of our branches. We also operate Liv, the lifestyle digital bank by Emirates NBD. With close to half a million users, it continues to be the fastest-growing digital bank in the region.
“In line with the UAE Government’s strategy in empowering and developing nationals, Emirates NBD is committed to welcoming the young generation into an innovative, modern and supportive work environment to contribute to the nation's success. We are looking to find the best UAEN talent to join our ENBD family”
Job Overview
As a Business Marketing Specialist at Emirates NBD, your role is to support the Senior Manager – Marketing Communications in the designing and delivery of marketing campaigns for segments that meet the business targets and carrying out various strategies and tasks encompassing compiling, analysing, and preparing marketing data reports.
Key Responsibilities
- Work under the direction of a marketing director or manager to help reach the company's marketing goals and objectives
- Respond to business briefs, and developing the marketing plan
- Support team to provide marketing communications support in development of online and offline brand campaigns, including creative development, radio and video scripts, copy, SMS and EDMs
- Provide fact-checking, copy-editing, and formatting assistance during the creation of mailers, coupons, website content, and other promotional materials
- Manage relationships with different types of agencies and suppliers making sure those partners fully understand and maximise the value
- Assist in the organizing of promotional events and traditional or digital campaigns and attend them to facilitate their success
- Prepare and deliver promotional presentations and apply these into all aspects of media.
- Assist on managing and generating all technical product information to be applied to all aspects of marketing.
- Assist art team in storyboarding and concepts layouts for core media items (Brochure, ads, websites etc.)
- Assist in all aspects of printed media working with the art team and product department to make material available to the distributors and directly to the media, this would include: 1. Brochures and Mini Brochures 2. Press advertising 3. Press releases 4. Posters 5. Photo and product CD’
- Implements creative media buying for products through the media agency and maximises the brand visibility
Skills and Experience
- Minimum of 3-5 years of experience in the fields of marketing and advertising banking products
- Graduate degree in marketing or business
- Project management skills
- Proofreading skills
What we offer you
- Competitive salary package
- Strong emphasis on work/life balance
- Generous annual leave entitlement and Private Healthcare
- World-class Learning & Development platform and career development
- Preferential banking facilities for employees
Why Join Us
We aspire to be an employee’s employer of choice. We believe, we can help you realize your true potential by providing the right opportunities. At ENBD we are reimagining the future of work so that you can unlock your potential, every day we want to ensure, every employee can exceed in the future of work by upskilling, building new digital skills and knowledge. Our goal is to empower our employees to build a career experiences and skills they need in the future and that will produce a great outcome for our bank as well, we want our employees no matter their background, location, preferences to feel engaged to one ENBD team.
At ENBD, we encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. ENBD is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment, however due to high volume of applicants only SHORTLISTED candidates will be contacted. “