Senior Multimedia Designer - Saatchi & Saatchi

Company Description

Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company with 114 offices in 67 countries and over 6500 employees. Saatchi & Saatchi is part of the Publicis Groupe, the world’s third largest communications group We are a full service, integrated communications network and we work with 6 of the top 10 and over half of the top 50 global advertisers. We’re in the business of getting people to fall in love with our clients’ products and services. We have an unshakeable spirit and unbeatable attitude that Nothing is Impossible, a concept we apply to all our clients and work. We believe in effecting positive change through creativity, always. While we seek out the most brilliant minds to help us on our quest, we’re also passionate about nurturing the best talent from within. Which is why when you join us, your journey can be one of continuous evolution.

Job Description

We are looking for candidates who possess the ability to think both creatively and analytically. Agile Content Studio duties include producing and publishing content, writing, editing and proofreading, formulating content strategies and managing a content team, among other tasks.

The candidate should be comfortable finding creative ways of building an online presence, as well as using analytics in the formulation of a content strategy. Here, content is defined as multimedia articles, social and blog posts, images or videos that aid in fostering engagement online. The candidate should possess the ability to think platform up and consumer first.

As a Multimedia Designer – Agile Content Studio, you are responsible for the conceptualizing and designing of digital content across a variety of asset types. This role will partner closely with the Agile Studio content creators and collaborate with the media team to deliver high-quality agile digital content. This role will allow for ample autonomy to shape the various types of content that is served up to our multiple audiences. This Multimedia Designer will be responsible for the development of all agile content and ensure timely and quality delivery of said content..

Candidates for this role enjoy the considerations of aesthetics, visual communication flow, the golden ratio, the rule of thirds (how the user´s eye recognizes good layout), color, and typography including how these design tools can be used to create compelling marketing content – regionally and globally. You will be an active member of the Publicis Content Product, Brand & Creative Team.

In addition to the Brand & Creative Team and Product Marketing Team, you will collaborate regularly with the other practices and entities within Publicis Group

When creating Client brand assets you should:

• Have a desire to merge knowledge and experience with business and art.
• Work independently on “design only” projects
• Produce content for social media using different formats across Facebook, Instagram, TikTok, Facebook, Twitter and YouTube
• Take care of a project from the concept phase to the realization phase
• Consider the information architecture to ensure relevance, accessibility, and users´ visual processing abilities.
• Leverage emotion to create memorable, visual impact.
• Ensure that brand positioning and usability go hand in hand.
• Think Platform-up
  
  

Overall, the goal of this role is to bring our clients’ brands to life for consumers through audio-visual media. An understanding of various needs across different marketing platforms, especially digital, and the needs of differing audiences will be key to success.

Responsibilities

• Designing and producing online content, including but not limited to visuals and videos.
• Perform Video Editing & Animation
• Collaborating with the Agile Studio to ensure that all designs align with the brand image
• Ensuring consistency in designs and content across all company platforms.
• Reviewing product positioning and online marketing content to identify room for improvement
• Working from scamps or, on pure design-led projects, creating a range of cross-platform design work. Create designs that drive user’s engagement
• Staying up to date with emerging digital trends and culture and using these to make recommendations
• Articulating and presenting creative ideas/treatments
• Tap into the latest social media trends and development in the social media landscape
• Perform retouching and manipulation of images.
• Designing comps, storyboards, initial graphic concepts, and final deliverables
• Brainstorming and developing campaigns while working with clients on multiple projects at once
• Collaborating and partnering with copywriters to ensure that both the copy and the visuals are in perfect synch to make the concept as powerful, vivid and compelling as possible
• Assisting the Content Team to improve the Creative group’s technical and creative performance
• Provide editorial, creative and technical support to team members
• Perform consistently against all published KPI's and scorecard objectives
• Create content and design visual packages to communicate digital and non-digital brand messages such as social media campaigns, marketing emails, PR and print materials.
• Ensure completed projects are high quality and on schedule to adhere to content briefing, production schedules and workflows.
• Prioritize and manage multiple projects within proposed ideas.
• Collaborate with editors and other brand and creative team members to implement creative direction.
• Ensure client compliance, process consistency and client quality assurance
• Participate in new business pitches as required
  
  

Qualifications

• Bi-lingual (English / Arabic) proficiency is ideal
• Energy, a sense of humor and an open and a curious mind
• Excellent written and verbal communication skills
• Compelling portfolio of work over a wide range of creative projects
• Hands on experience using post-production and design software such as:-
• Adobe Premiere & Adobe After Effect is a must
• Adobe Photoshop, Illustrator, Sketch, InDesign is a plus
• 2 years experience as an Animator/Video Editor
• Ability to design overall creative test assets incl. aesthetics, typography, color, brand, iconography, imagery, layout, and concept sophistication (Owner of the brand’s VBL – Visual Brand Language/Design Guidelines)
• Work across asset types (static, video, animation); review existing content and identify how to pivot into “testable” assets
• Comfortable challenging content strategist and brand team and asking the right questions to push work forward
• Strong conceptual, composition, photo art direction and ideation skills – digitally native, understand what works in key digital platforms, yet able to think about the overall design and voice to break through anywhere
• Well-versed in best practices for various digital social media deliverables – video and display
• Detail-oriented – very diligent about keeping track of and properly naming files and versions based on the quick turn changes coming out of the daily check ins
• Digital portfolio that showcases a variety professional design projects. The ideal candidate will have digital, social, web, and motion.
• Basic knowledge of HTML and banner development
• Critical Thinking / using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to opportunities
• Ability to manage multiple creative projects
• Bachelors, BFA, degree preferred, majoring in art, graphic design, or advertising
• Experience working in an agency or in-house design department
• Have a good understanding of digital design
• An understanding of responsive design and how to get the most from design across all devices – mobile, website, apps
• Consistently design to a high standard with target audience in mind
• Keep abreast of current design trends and implement these into your own work
• Ensure that design ideas are communicated clearly (in writing and verbally) to colleagues and clients
• Demonstrate the ability to work well under pressure and meet tight deadlines with patience
• Most importantly, possess a can-do, positive attitude and a sense of humour
  
  

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