Social Media Management Associate

We are looking for a creative and data-driven Social Media Management Associate to manage and grow our online presence. This role requires an individual skilled in content creation, analytics, and engagement strategies, with a focus on B2B and B2C audiences.

• Develop, plan, and execute social media strategies across platforms (Facebook, LinkedIn, Instagram, etc.).
• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, Tiktok and YouTube, adapting content to suit different channels, create engaging multimedia content (and/or outsource this effectively) across multiple platforms
• Set targets to increase brand awareness and increase customer engagement, manage a budget for social media activities
• Build and execute social media strategy through competitive research, platform determination, benchmarking, and messaging and audience identification
• Set up and optimize pages within each platform to increase the visibility of social content
• Monitor and analyse engagement metrics, adjusting strategies to maximize reach and effectiveness.
• Stay updated on social media trends and emerging platforms.
• Collaborate with internal teams to align social media activities with business goals.
  
  

Requirements

• Experience in social media management, particularly within B2B and B2C sectors.
• Strong knowledge of social media tools and design tools (e.g., Canva, Adobe Creative Suite).
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Experience with analytics tools (e.g., Google Analytics, Meta Business Suite).
• Familiarity with SEO and content marketing best practices.