Manager Spare Parts Marketing
- Mercedes-Benz Switzerland
- Cairo, Cairo Governorate, Egypt
وصف الوظيفة
Tasks
Marketing And Sales Management
- Conduct spare part market potential analysis
- Define annual dealer spare part targets / negotiate targets
- Follow up of MB Egypt and dealer spare part sales performance on parts / marketing code basis and define actions on selling / non-selling parts.
- Coordinate daily spare part sales and discount management activities such as parts packages, one-time deals, etc.
- Secure sales stock/ marketing stock
- Provide dealer sales consulting at spare part tenders
- Conduct / Coordinate market benchmark studies on product pricing
- Secure pricing structure according to pricing strategy agreed among HQ-Regional Center-MB Eg
- Run monthly / quarterly / yearly price simulations
- Market Parts Pricing
- Coordinate / Report pricing data with logistics system coordination, controlling, and management.
- Define dealer parts discount structure.
- Develop marketing and sales tools including sales channels and online sales for accessories & collection items
- Process MB Collection orders through various channels such as the Giftery, Souq.com, .. etc.
- Develop and design technical accessories packages
- Develop and design campaigns for sales push
- Stock control
- Internal sales push and coordination
- Conduct market analysis on potential spare part products
- Decide on current, potential, and drop assortment
- Follow up selected spare part product portfolio performance
- Follow up / report sales per vehicle and accessories annual turnover.
- Conduct Market Analysis on potential spare part products
- Decide on current, potential and drop assessments
- Follow up on selected spare parts product portfolio performance
- Plan/ Monitor EBiT.
- Develop/ Support spare part marketing strategies.
- Monthly / Quarterly / Yearly management reporting of spare part sales performance such as turnover, gross profit, EBiT, etc.
- Bonus module calculations for dealers & issuance of payments,
- Develop wholesale business plan (OP, 1EA & 2EA)
- Develop, monitor and follow up with Dealers business plan (OP, 1EA & 2EA)
- Bachelor’s Degree in Engineering
- 5-7 years of experience in spare parts pricing, product, marketing and sales management.
- Good analytical capabilities is a must
- Reporting and analytical capabilities
- Previous exposure to spare parts marketing and sales management
- Knowledge of MB Spare Parts system
- Experience in departmental and personnel management
- Excellent communication, interpersonal skills and presentation skills.
- Excellent leadership and managerial skills
- Excellent problem solving and analytical skills
- Excellent Negotiation skills
- Excellent customer orientation skills
