وصف الوظيفة
This is a remote position.
- Conduct market research and competitor analysis to identify target audiences and inform digital marketing strategies.
- Develop, implement, and manage paid advertising campaigns on platforms like Google Ads, Facebook Ads and LinkedIn Ads.
- Content Strategy Development: Collaborate with the marketing team to develop and execute content strategies that align with overall Divisions goals.
- Content Creation: Produce a wide variety of content types including social media posts, video scripts, infographics, and more.
- Brand Consistency: Ensure that all content maintains a consistent tone, style, and messaging across platforms.
- Multimedia Production: Work with the graphic designer and motion graphic to create visually compelling content that supports written copy.
- SEO Optimization: Conduct keyword research and integrate SEO best practices to maximize the reach of content.
- Audience Engagement: Monitor engagement metrics and adjust content strategies to improve audience interaction and retention.
- Content Calendar Management: Develop and maintain a content calendar that aligns with all divisions.
- Team Collaboration: Work closely with other departments such as sales and product teams to ensure content supports wider business objectives.
- Research industry-related topics.
- Prepare well-structured drafts using digital publishing platforms.
Requirements
- Native or fluent proficiency in both English and Arabic (verbal and written).
- 5+ years of a proven work experience as a Content Creator & Copywriter .
- Creativity, attention to details, and an ability to work both independently and collaboratively.
- Proven experience in B2B sector.
- previous experience in KSA or GCC markets.
- Time-management skills.
- Familiarity with SEO.
- Proficiency in content management systems (CMS) like WordPress, HubSpot, or similar.
- Knowledge of social media trends and platform algorithms (preferred).
- Bachelor's degree in Marketing, Communications, or a related field (preferred).
- Experience with email marketing platforms (Mailchimp, Benchmark, etc. (preferred).