Job Description:
Product Adaptation and Positioning
• Identify current and upcoming product requirements.
• Develop price positioning proposals for new products.
• Support the preparation, formulation and implementation of the annual strategic planning concerning volume and available products.
• Supervision of the GO Configurator (testing of content) and MBK configurator.
• Assist in EV, Mercedes me roll out & future mobility topics.
• Fully responsible for V-Class configuration and pricing.
Coordination of Product Launch and Retail alignment:
• Prepare market relevant product information and ensure relevant product details are available to all interested parties.
• Manage National Sales types and coordinate temporary adjustments in case of restriction and allocation limitations of equipment codes.
• Assist in aligning with CS department on all new product launches for their respective planning purposes.
• Product information update of catalogues, flyers, and websites.
• Prepare the product experts briefing and regular products updates.
• Analyze individual market ordering patterns and equipment take-rates.
Market and Competitors Analysis:
• Issue market overview reports.
• Carry out market research, pricing study mystery shopping ,competitor intelligence, product comparisons, product tests and product literature.
Product Master Data:
• Maintain and document all relevant National Sales Types in the Product Price Market Layer (PPM) and SWT platforms.
Product Training:
• Prepare the product training presentations and briefings.
• Coordinate with external agencies for product related information.
Built-To-Order vehicles:
• Face-to-face meeting, customization and follow-up of Built-To-Order vehicles with customers in co-ordination with retail representatives.
Qualification:
Training and qualification
• Bachelor’s Degree in Business Administration required from a reputable university.
Technical knowledge:
• High level of competency in Microsoft Office applications (Excel, Word, and Powerpoint)
Soft skills/individual competence
• Team work and co-operation.
• High communication skills .
• Decision making.
• High analytical skills.
• Critical thinking.
• Ability to work under pressure and keeping deadlines.
• Time management
Experience:
• 6 years of experience in Product Management, Sales and marketing.