Trade Marketing Supervisor

Trade Marketing Supervisor | Riyadh, Saudi Arabia

The Company:

Almarai is the world’s largest vertically integrated dairy and the region’s largest food and beverage manufacturing and distribution company. Headquartered in the Kingdom of Saudi Arabia, Almarai Company is ranked as the #1 FMCG Brand in the MENA region and is a market leader in all its categories across the GCC. Almarai currently employs over 40,000 employees servicing around 110,000 retail outlets and has reported net income of SAR 1.9 Billion on sales of SAR 3.8 Billion in 2020. For more details, please visit our website – www.almarai.com.

An aggressive expansion program together with acquisitions in new vertical markets have created an exciting opportunity to join a dynamic multinational team dedicated to furthering growth plans for the group.

About the Role:

To create the opportunity for sales, profit and space growth for all Almarai product groups across the entire GCC by coordinating national and regional product promotions, creating effective category and product planograms which are presented in a simple and consumer focused manner taking account of the latest category management principles will deliver overall increased sales and profit growth for Almarai

Activities:

1. Creating, maintaining and reviewing national and regional GCC promotional activity plans

2. Communication and overseeing execution of promotional activity across the GCC

3. Create and maintain the annual promotional activity schedule

4. Consult and work collaboratively with marketing, sales, production, supply chain, forecasting and finance in relation to delivering effective and innovative promotions

5. Network with sales teams and Key Accounts to deliver key retailer bespoke promotional activity

6. Work across all GCC regions regarding creating and delivering an effective regional promotional activity program

7. Coordinate with sales team to improve the level of effectiveness of promotions execution to achieve excellence by developing sales and profit growth, limit over and under stocks, correct distribution and waste control

8. Communicate relevant reports, information and present findings regarding the effects of the promotional activity on a monthly basis.

9. Creating, maintaining and reviewing national and regional GCC Merchandising activity plans

10. Coordinate NPD listing with relevant regional key account teams

11. Coordinate sponsorship & events at head office level with business unit teams

12. Creating, Maintaining and reviewing a package of merchandising Planograms

13. communication and overseeing execution of Merchandising activity across the GCC

14. Engage with other Divisions to ensure that all requirements are met and agreement is achieved for all merchandising to enable Merchandising excellence

15. Engage with other Divisions to ensure that all merchandising requirements are taken into account to achieve merchandising excellence

16. Create and maintain the annual Merchandising and display equipment placement activity schedule

17. Create and maintain the annual Merchandising Activity Schedule which is refreshed on a quarterly basis

18. Consult and work collaboratively with marketing, sales, production, supply chain, forecasting and finance in relation to delivering effective and innovative merchandising solutions

19. Work effectively as required with sales teams and Key Accounts to deliver key retailer bespoke Merchandising activity plans and initiatives Consult and work collaboratively with Marketing and Sales in relation to New Planograms, New Products and Promotion Merchandising

20. Work across all GCC regions regarding creating and delivering an effective regional Merchandising activity programs

21. Mentor and coach sales team to improve the level of effectiveness of merchandising execution to achieve excellence by developing sales and profit growth, limit over and under stocks, correct distribution and waste control through precise planograms

22. Communicate relevant reports, information and present findings regarding the effects of the Merchandising activity on a monthly basis

23. Assist Trade Marketing Manager in other associated category management and promotional associated tasks required within the department

Requirement:

Potential candidate must meet the requirements mentioned below:

Bachelor’s degree in business or marketing

English proficiency

3 years’ experience in FMCG marketing or sales promotions

Almarai offers a competitive package, generous leave, medical coverage, discretionary bonus, training, and development etc.

This is a great opportunity to join a successful and expanding global business, offering an excellent remuneration and benefits package.