Marketing Manager
- Zeal Group
- Dubai - United Arab Emirates
- Full-time
وصف الوظيفة
About Zeal Group
Zeal Group is a highly regarded FinTech organization offering a diverse range of products. Established in 2017, we have expanded to a dynamic team of over 700 professionals across the globe 🌎
Our presence spans Europe, Asia, North & South Africa, the Middle East, and South America, with our Technology hub strategically located in Cyprus 🚀
We prioritize both product development and our people, fostering a culture driven by growth, innovative technology, and collaboration 🙌🏼
We are on the lookout for a seasoned Marketing Manager to enhance our marketing strategies, particularly aimed at increasing our footprint in the LATAM region. As a forward-thinking fintech company, we aim to leverage influencer partnerships to elevate our brand visibility.
Key Responsibilities:
· Influencer Identification: Conduct thorough research to identify key influencers on major social media platforms such as Instagram, TikTok, and YouTube within our target demographics.
· Relationship Cultivation: Build and sustain strong relationships with influencers and influencer agencies to facilitate long-term collaborations.
· Contract Negotiation: Negotiate contracts, terms, and expectations with influencers, ensuring they adhere to brand guidelines and deliver successful outcomes.
· Content Briefs: Create engaging and thorough content briefs for influencer campaigns and product launches, ensuring adherence to brand messaging and quality standards.
· Creativity and Trend Application: Inject creativity into campaigns while keeping abreast of industry trends to maximize campaign success and stay updated with developments in influencer marketing.
· Brand Activations and Events: Play an active role in and support influencer brand activations and events, ensuring the effective execution of promotional activities.
What we look for from you:
· Previous Influencer Marketing Experience: Demonstrated success in an Influencer Marketing role.
· Passion for Influencer Marketing: A strong interest and hands-on experience in influencer marketing, particularly within the fintech sector.
· Creativity and Commercial Acumen: A blend of creativity and commercial understanding, capable of balancing innovative ideas with business objectives.
متطلبات الوظيفة
Key Responsibilities:
· Influencer Identification: Research and pinpoint influencers across prominent social platforms, including Instagram, TikTok, and YouTube, within our target regions.
· Relationship Cultivation: Establish and nurture robust relationships with influencers and influencer agencies, fostering long-term collaborations.
· Contract Negotiation: Skillfully negotiate contracts, terms, and expectations with influencers, ensuring alignment with brand guidelines and the overall success of partnerships.
· Content Briefs: Develop captivating and comprehensive content briefs for influencer campaigns and product launches, ensuring brand messaging and quality are maintained.
· Creativity and Trend Application: Infuse creativity and stay attuned to industry trends to enhance the success of campaigns while remaining updated on the latest developments in the influencer marketing landscape.
· Brand Activations and Events: Actively participate in and support influencer brand activations and events, ensuring the smooth execution of promotional activities.
What we look for from you:
· Previous Influencer Marketing Experience: Proven track record in a similar Influencer Marketing role.
· Passion for Influencer Marketing: Demonstrated interest and experience in influencer marketing, particularly in the fintech sector.
· Creativity and Commercial Acumen: Possess a creative mindset and a keen sense of commercial awareness, with an ability to strike a balance between creativity and business objectives.
