Trade Marketing Manager - KSA

Trade Marketing Manager - KSA | Riyadh, Saudi Arabia

The Company:

Almarai is the world’s largest vertically integrated dairy and the region’s largest food and beverage manufacturing and distribution company. Headquartered in the Kingdom of Saudi Arabia, Almarai Company is ranked as the #1 FMCG Brand in the MENA region and is a market leader in all its categories across the GCC. Almarai currently employs over 40,000 employees servicing around 110,000 retail outlets and has reported net income of SAR 1.9 Billion on sales of SAR 3.8 Billion in 2020. For more details, please visit our website – www.almarai.com.

An aggressive expansion program together with acquisitions in new vertical markets have created an exciting opportunity to join a dynamic multinational team dedicated to furthering growth plans for the group.

About the Role:

To manage the development and consistent implementation of effective Category Management solutions and merchandising guidelines, coordinate marketing and sales initiated National and In-store Promotions, manage National In-store Sampling activities, coordinate marketing initiated Point of Sales (POS), provide innovative POSM solutions and ensure effective implementation throughout KSA OR GULF regions.

Key responsibilities:

• Develop and implement category & merchandising policies.
• Train and equip the merchandising team with necessary resources.
• Manage POS materials, promotions, and in-store sampling plans.
• Ensure compliance with merchandising policies and regional standards.
• Maintain product quality and optimize fridge placement.
• Build customer relationships and address merchandising concerns.
• Provide market insights and analyze promotion ROI.
• Enhance merchandising standards through training and audits.
• Execute head office-driven merchandising initiatives.
• Support sales teams in category management and space planning.

Requirement:

• college BA Degree in Marketing or Business related subject.
• 5 years Category management and/or Trade Marketing experience with a reputable FMCG company.
• Planning and Category Management experience.

Almarai offers a competitive package, generous leave, medical coverage, discretionary bonus, training, and development etc.

This is a great opportunity to join a successful and expanding global business, offering an excellent remuneration and benefits package.